Brands that make sense at first glance and stand the test of time.

Web design and brand design by on:NetworkAgency. We develop visual systems based on positioning, not mood boards. Based in Hamburg since 2017, serving brands ranging from ambitious mid-market companies to owner-managed premium brands.

Discipline

Technology

Creative

Active since

2017

9 years of platform experience

Focus

CMS

Mittelstand u0026 Premium

Portfolio

0+

Live and running

Here's exactly what you'll get.

Each service can be booked individually. But when design, technology, and marketing are considered together, the result is greater than the sum of its parts.

Web Design

Strategic web design based on your positioning. UX concept, wireframes, screen designs, and a fully developed component system for implementation. Not just a template refresh—but design tailored to your decision-making processes.

Brand Development & Brand Design

Positioning, brand architecture, and a visual identity system including a logo, color scheme, typography, and style guidelines. The result is a brand guide that external partners can also use.

Corporate Design & Applications

Business stationery, presentation templates, social media templates, and print materials. All part of a consistent system that continues to evolve even after the project is complete, without our involvement.

0+

brand projects completed since 2017

0x

individual design handbook per brand

0/10

clients commission an extension the following year

0-18 KW

average project duration brand and web

Case Study · Creative

Hospitality / Bar Operations, Hamburg

Toms Hamburg and JJA Beteiligungsgesellschaft mbH operate several bars in Hamburg with about 30 employees. For years, a succession of freelance designers had shaped the visual identity—with the result that none of the brands had a consistent visual language. Even more serious: On social media, information was outdated, sometimes incorrect, or simply missing. Guests complained. The managing director summed it up: “Our guests often don’t know online what’s going on at our bars right now.”

What Was Implemented

Kick-off workshop with the CEO → Development of a unique visual identity for each of the three bars → Content and posting schedule for social media → Ongoing implementation across the channels → Regular print materials for promotions and events at the bars.

"We had three bars, but no clear public image. Since we started working with on:NetworkAgency, our brands are finally speaking with one voice, and our guests know what to expect."
– David Schröder

0%

more reach

0Marken

developed

0Wochen

from briefing to launch

0+ Monate

ongoing collaboration

Web Design and Brand Design in Hamburg: Why Both Should Come from the Same Source.

Anyone looking for a brand design agency in Hamburg usually ends up at specialized firms that deliver excellent brand work but ultimately hand over a file that someone else has to adapt for the web. Those who hire a web design agency often get clean interfaces, but a brand that looks like a template. The disconnect between these two worlds costs companies money every year. on:NetworkAgency handles web design and branding in the same project phase and with the same team.

Corporate Design as a System, Not as a File

A corporate identity is not just a logo or a color palette. It is the set of guidelines that defines how your brand functions in two hundred different situations, from business cards to trade show booths. We provide brand manuals that external service providers can also use.

 

Web Design as Decision Architecture

A website is never just a presentation. It is the stage on which your visitors prepare to make a purchasing decision. Our web design follows five clear stages: establishing a foundation in the hero section, contextualizing the problem, delving into services and case studies, guiding the decision-making process through the FAQ and decision band, and prompting action with the final call to action.

Do you have a brand?
Then let's talk.

30 minutes, free, no obligation.

How your brand comes to life.

01
Positioning

A joint workshop in which we will identify the target audience, the competition, and the brand essence.

02
Visual System

Logo, colors, typography, and visual language as a cohesive system, not as a mood board.

03
Applications

Application to the website, business materials, and presentations. This is where we see whether a system works.

04
Handover

Brand guide, asset library, and training for your team. You can continue on your own even without us.

FAQ

Frequently Asked Questions zum Creative-Bereich.

Nein. Brand Design umfasst die strategische Markenentwicklung inklusive Positionierung, Tonalität und visuellem Kern. Corporate Design ist die Anwendungsebene, also wie die Marke in konkreten Medien funktioniert. Beides gehört zusammen, der Aufwand ist aber unterschiedlich.

Yes, if your brand already has a solid positioning and a working design system. We assess this in the introductory call. If the foundation is missing, we tell you openly and would advise against pure web design work.

Wir arbeiten in Figma, Adobe XD oder anderen gängigen Designwerkzeugen. Sie bekommen den vollen Zugriff auf alle Quelldateien inklusive Component-Library, nicht nur PDF-Exporte.

If you had to explain your brand in just one sentence.

During our initial consultation, we’ll take a look at your existing brand and determine what the most sensible next step is. There’s no pressure to buy, and we won’t give you a generic proposal.